Client story · Birchall tea
One range.
Many flavours.
Product photography and lifestyle imagery for Birchall’s tea packaging.
A direct commission covering the full packaging range – from clear, consistent packshots to colourful lifestyle compositions.
The brief
A complete view of the collection
Birchall needed product shots for its full range of packaging, alongside lifestyle images. The brief brought together two complementary approaches: clean views of the products themselves and more expressive settings for individual tea varieties.
01 / Product photography
Clarity in every packshot
Front-facing and angled views show the packaging, its shape and its printed details. A white background gives the different formats a consistent presentation.
02 / Lifestyle imagery
A setting for each flavour
We photographed the products and composited the packaging into stock background images. Colour and botanical details give each variety a distinct setting while keeping the product at the centre.
03 / The wider range
Individual products. A shared identity.
Grouped products and the branded retail display bring the collection together, alongside the individual packshots.
The imagery in use
From the studio to the product page
The Camomile and Lemongrass & Ginger lifestyle compositions can be seen in Coffee Care Wholesale’s online product galleries.
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